Business Model Transformation

Shifted from transactional sales to a service-based aftermarket model, introduced long-term contracts and efficiencies, and unlocked $100M+ in annual growth.

A US component OEM and MRO provider needed to reduce revenue volatility and unlock new growth. We developed and implemented a structured aftermarket support program with long-term contracts, introduced operational efficiencies such as RCM and outsourced repair infrastructure, and repositioned the business around recurring revenues. As part of the rollout, we coached sales teams to adapt to the new model and delivered a proof of concept with a cornerstone customer. This transformation created predictable revenue streams, strengthened financial stability, and unlocked $100M+ in annual growth potential.